History of kiosk:
If we look at history, a kiosk was originally a sort of an open space placed in a small garden, which was commonly seen in Persia, placed in the Indian subcontinent and the Ottoman Empire. But today, a kiosk means small, self-service booths, where particular companies offer various goods and services.
History of kiosks manufacturers in India:
According to the statistics collected by Dataquest India, kiosks were used first in the 70s in in-house networking between regional government offices. Then again, in the 80s, it was used in the National Informatics Center, and since then, with the advent of the Internet, it has been used widely across the country.
Kiosk market in India:
Over the past few years, India has seen a wide acceptance of kiosks as solutions provided by companies. This occurred mainly because, in top metropolitan cities, the banks installed passbook printers, cash deposit machines and other interactive kiosk solutions were also used.
Especially in 2017, the Indian market saw a major acceptance of kiosk solutions in the southern region, particularly in Karnataka Tamil Nadu and Andhra Pradesh.
Government intervention in kiosks:
Recently, the e-government campaign launched by the Indian government has seen a wide acceptance of kiosks. The government has decided to use information kiosks, especially in the rural areas where there is a lack of computers or telephone lines, and thus kiosks can be an important way of delivering information to the local public. During the period 2018-24, the India Interactive Kiosk Market is expected to develop at a CAGR of over 17%. In 2017, the BFSI (Banking, Financial & Insurance sector) vertical had the greatest revenue share. Due to Indian consumers’ preference for bank kiosk solutions over bank branches, the sector is projected to maintain its dominance in the coming years.
Why does a company need a kiosk?
Companies may use kiosks for various needs. It may be used for short-term marketing, impulsive buying products, or to create brand awareness. Whatever the reason might be, kiosks are very important nowadays for brands. The most number of kiosks nowadays can be found in malls. They are usually placed near the entry gate or spread across the mall, consisting of various kinds of things from fast food to coffee or even cookies and sweets. Kiosks are also a great way of testing, as brands can pull out their investment after a month if it doesn’t work, whereas renting usually is done for a longer duration. So it is a low-risk investment too.
How to choose the correct kiosk manufacturer?
If you are a company and decide to deploy kiosks into the market, then it is essential that you choose the best kiosk manufacturer suited to your needs. It is usually a major investment for many companies, so it is important to be careful while making the selection. Kiosks can also be rented, but nevertheless, the following points are very important to be considered.
Quality:
Notwithstanding the kind of kiosk that a company particularly wants, the most important thing to consider is quality. If kiosks are implemented perfectly with the right strategy, then it can lead to a much higher return on investment. It has to be made sure that it is made with the best new software and materials.
Reviews:
It is also very important to note which companies are particular manufacturers provide to. That is how you can understand if a Kiosk Manufacturer in India is the right one. If the manufacturer has a good reputation in the market and is also trusted by various other bigger brands, it might be the right choice. It is also important to note whether a manufacturer specialises in a certain kind of kiosk, which you might exactly need, so other than reviews, a manufacturer’s manufacturing process is also important to consider.
Warranty:
This is something that a lot of manufacturers keep to avoid extra cost, but it is very important as a company for you to look into the warranty, which is provided for the kiosk by the manufacturer. There must be a strong warranty, and a company must always review the terms and conditions and the SLAs whether they are up to the mark and suited best to the needs of the company. Good manufacturers are always transparent with such agreements, and you should be aware because you have to ensure that your investment is right and provides the best return.
Branding:
This is also an important factor that the Kiosk Manufacturer in India can create customised kiosks to your company’s needs. This is because kiosks are deployed in a manner that helps to create brand awareness and create much more memorable customer satisfaction—this can only be ensured if the kiosk delivers consistent branding.
Some top Kiosk Manufacturer in India are:
- XIPHIAS Software Technologies Pvt. Ltd
- Safal Infosoft Pvt. Ltd.
- 3M India Ltd.
- Kiosk Infosolutions Pvt. Ltd
- Diebold Nixdorf India Pvt. Ltd
- Forbes Technosys Ltd.
- NCR Corporation India Pvt. Ltd.
- Lipi
Conclusion
As it is apparent that a company must be very mindful when choosing which manufacturer is the best for their company, it will ensure that it will be a fruitful long-term investment with favorable returns for the company. Kiosks will have a big market in India, as has been projected by various statistics till 2024. So it is a great investment for companies trying to expand their market and gain more customers.